Entrepreneur

I’ve spent 20 years operating at the intersection of media, technology, and consumer brands—driving impact at companies like Twitter, Google, CBS News, MTV News, and Vox Media. Now in my fourth year bootstrapping The New Savant, an indie fragrance brand I co-founded with olfactive visionary Ingrid Nilsen, I’m proving that a modern CPG company can scale profitably—through brand resonance, community, and operational excellence, not bloated ad budgets.

Previously, I served as Executive Producer for Kara Swisher at Vox Media, where I oversaw her flagship shows Recode Decode and Pivot. Under my leadership, Pivot became a defining forum for conversations on tech, media, and power. Kara described me as “one of the smartest people I know,” citing my ability to merge media instincts with deep experience from Google and Twitter as “a killer combination.”

At Google, I led global efforts within Google News Lab to combat misinformation and elevate quality journalism, collaborating with newsrooms and product teams across six continents. At Twitter, as one of the company’s first 300 employees, I helped pioneer its global news strategy—building tools for journalists, shaping key acquisitions like TweetDeck, and co-founding the internal LGBTQ+ employee group.

Earlier, I worked with Katie Couric at CBS and covered the 2008 election for MTV News. 

A proud Indiana native and Little 500 cyclist, I live in NYC and remain committed to building inclusive, future-forward companies that challenge industry norms and create lasting cultural impact.

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In 2020, I co-founded The New Savant, building a modern fragrance brand from the ground up. As CEO, I’ve led every stage of growth—from early product development and DTC launch to securing national retail distribution in 188 Bluemercury stores across the U.S. I’ve scaled our operations by bringing on contract manufacturers, partnering with a 3PL, and building out our team. We bootstrapped the business to profitability with zero customer acquisition cost and strong year-over-year growth—powered by storytelling, community, and a bold creative vision. Today, I continue to lead across brand, growth, and execution.