The history of this blog

In 2007 I was standing at the piano inside the National Press Club in Washington, D.C. when I was bequeathed the name EricaAmerica. Months later when I applied to MTV New’s Knight Foundation funded Street Team ’08 the lightbulb went on. “I’ll create a brand called EricaAmerica.” It stuck.

erica-anderson_2013.jpegThis site is an archive of the creation of that brand. It’s filled with old citizen journalism reports and my ideas about the future of journalism from 2008-2010. At the time I was a freshly minted journalism grad working a day job and moonlighting for MTV News and CNN iReport. I lived on coffee, adrenaline and the desire to make a positive change in the world. I still do.

In 2010 I left Washington, DC for New York City where I worked for CBS News and Katie Couric. In 2011 I moved to San Francisco to work at Twitter.


In the news

Erica Anderson Named to the Forbes 30 Under 30
Northwest Indiana Times

Forbes 30 Under 30: Media

Twitter’s Erica Anderson on what you can’t find online
Huffington Post

Anderson making a name in social media
Northwest Indiana Times, December 2010

Media you may not have met yet

Washington Life, Power Issue 2010

MTV News still on the edge of political news
techPresident, April 2008

Young reporters, new tools and political reporting
Harvard Nieman Reports, May 2008

Alumna attends White House briefing
Indiana University, School of Journalism, May 2007

Journalists should take control of their personal brand

Personal Branding Blog, 2007


National Press Club, May 2010
Understanding the evolving relationship between PR and the Media

Johns Hopkins Bloomberg School of Public Health
Blogging 101 for researchers

The Washington Center
Citizen journalism and civic engagement

American Council of Young Political Leaders
The youth vote, social media and American politics

Women Information Network
Content, personal brand and professional development

Georgetown University
Citizen journalism techniques and MTV Street Team ’08

George Mason University
Visual communications in a multi-screen environment