It is not the kind of scare tactic you might expect. But with more than 70,000 views in 24 hours just three days before the election, the Obama-Biden camp is yet again successful at marketing a message. This viral ad poses the question to viewers: “On November 5th, Will You Have Done All that You Could Have?”
Here is a particularly good example of a video that leverages amatuer footage to give a very clear call-to-action in under 3 minutes.

One Response to “The Digital Video Impact”
March 31st, 2009 at 11:18 am
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